FACULTY OF CULTUROLOGY
Department of Management of Culture and Social Technologies
 |
Albert Tserkovnyi Head of Department, |
Phone: (057) 731-35-19
The Department of Management of Culture and Social Technologies is the first and one of the few specialized educational and scientific-practical centers in Ukraine for educating professionals in Management of Socio-Cultural Activities.
Management of Culture is an innovative educational project that makes use of Ukrainian and world experience in the development of social and humanitarian technologies aimed at supporting and developing modern cultural industries.
The manager of sociocultural activities is the initiator and organizer of sociocultural projects and programs. Representatives of this profession are characterized by adequate perception of cultural processes, the ability to think creatively, to act independently and promptly in non-standard situations and the ability to mobilize the necessary resources to put their ideas into practice.
The curriculum provides an up-to-date knowledge of the economics and management of culture, finance, law, marketing, fundraising, and cultural policy. Students acquire skills in defining cultural strategies, sociocultural planning and design, finding partners in creative startups, team building and human resource management, communications management and project information support.
Bachelor's Degree Program: Culture Management and Social Marketing
Master's degree program: Management of Socio-Cultural Projects and Programs.
The professional structure of the department has made it possible to modernize the content and forms of the initial process in accordance with changes in the labor market and requirements for a specialist in the following areas:
- Event management;
- Management of leisure and recreational activities;
- Art management;
- Management of cultural industries;
- Management of the media and mass communications.
Career opportunities: advertising, marketing and PR-agencies, IT-centers, government bodies, educational and research institutions, consulting agencies, media, production centers and studios, news agencies and the media, museums, galleries and art centers, theaters, music venues, event agencies.
Courses taught at the department:
Undergraduate
Socio-cultural activities (theory and practice)
Management of socio-cultural activities
Fundamentals of marketing in the socio-cultural sector
Cultural industries
Economy of Culture
Economics and pricing in the media
Socio-cultural design
Management of socio-cultural projects
Branding
Conflictology and Conflict Management
Organizational culture and communications
Marketing and advertising in the social media
Marketing research in advertising and PR
Integrated marketing communications in the socio-cultural sector
Administration of public organizations
Theory of mass communication
Theory of advertising and PR
Social marketing
Event management: theory and practice
Theory and practice of art-management
Sociology of public opinion
Technologies of formation of public opinion
Sociology of Art
Culture of the media and mass communication
Management of the media
Psychology of the media
Rhetoric
Ethics and etiquette of business communication
Exhibition management
Organizing relations with the authorities
Fundamentals of socio-cultural entrepreneurship
Negotiation: theory and practice
Training in communication skills
Postgraduate
Critical thinking
Methods of social research
Management of decision-making methods
Management of socio-cultural projects
Cross-cultural management and business communications management
Corporate culture and ethics of professional activities
Forecasting and strategic planning of activities of socio-cultural institutions
Innovative strategies in contemporary socio-cultural management
Modern communication models in socio-cultural activities
Competitive marketing in socio-cultural activities
Presentation technologies
Sponsoring and fundraising
Propaganda and counter-propaganda
